Is Hollywood benefiting from religion... again?

A half century ago, Hollywood had the idea of releasing the movie Quo Vadis, in 1951. Since that year, as the producers saw it was very succesful, cinemas were boomed with biblical movies, some of which were very profitable. Films such as The Ten Commandments (1956), Ben-Hur (1959), Sodom and Gomorrah (1962)...
But when we thought that time was over, the film industry announced a lot of religious movies for 2014, again. Noah, Exodus, or even a true story called Heaven is for Real are titles ready for hitting the big screen this year.
What analysts think of this is that religious stories can be a box-office wild card. For example, for Noah, they spent a serious amount of money: $125 million.
"In recent months, Noah has generated a lot of controversy for deviating from the Old Testament story upon which it's based," says Ray Subers of Box Office Mojo. "Controversy drives conversation, which in turn creates awareness." He says a $40 million debut wouldn't be surprising.
Nor should Hollywood's creative license with biblical stories shock viewers.

So the question we must propose is wether all of this is moral or not. What Hollywood does is exploting the image of the Bible in order to earn money. Of course, I'm not trying to say that it tries to make us believe in the Bible. Darren Aronfronski, director of Noah, is jewish, for example.

http://www.usatoday.com/story/life/movies/2014/03/25/hollywood-biblical-stories/6544643/